Nihal
Sebastiaan Biesheuvel
In the Studio
De groene tieten
Analog & Digital
Natura Abhorret Vacuum
Sebastiaan
Sovereign Black

26 Years of
Digital & Analog Concrete

A blank screen. A sheet of paper. Most creatives pick one. They only master a fraction of the work. I refuse to choose. I am Sebastiaan Biesheuvel. 47 years old. 26 years deep. 18 years running my studio in Rotterdam. I learned print before the web existed. I write the code. I design the interface. I fold the packaging. Everything from a single source. You get a brand that simply works.

Download CV
How I got here

Small Town.
Big Plans.

Zuid-Beijerland has a 3.640 inhabitants. I knew them all (this is a joke). As a kid I was always drawing and painting. Books, films — anything I didn't understand pulled me in. Twin Peaks, The X-Files, things you couldn't quite put your finger on. I had no idea that could be a profession.

Then I found Thrasher. And later started skating in Rotterdam, with people who had studied graphic design. They told me it existed. That it was a profession. One Sunday afternoon, shops closed, I saw a storefront with shuttered blinds — the graphic design on them did something I'd never felt before. That was the moment.

Eighteen years ago I started as Eens reclame. Now I continue as I am Eens. The name says what I do: Exploring Endless New Solutions. Mostly solo, but with the right people on board when needed.

Timeline
Zuid-Beijerland

Drawing, painting, watching

Grew up in a small village. Drawn to things I didn't understand — Twin Peaks, The X-Files, films that did something I couldn't name.

Rotterdam · Early Years

Thrasher & skateboarding

In Rotterdam I met people with a graphic design background. Thrasher magazine. A storefront on a Sunday afternoon with shuttered blinds that did something I'd never felt before. That's when I knew.

2000 · Rotterdam

Grafisch Lyceum Rotterdam

Afgestudeerd Grafisch Design. Het vak leerde ik op school, maar de echte vorming begon daarna — in de praktijk, met echte klanten en echte problemen.

2006 · Rotterdam

Eens reclame

Eighteen years ago it started as Eens reclame. First projects, first clients, first lessons.

2018 · Rotterdam

I am Eens

New name, same approach. I am Eens — Exploring Endless New Solutions.

Nu

The best project is yet to come

25 years of experience, 18 years of studio. Inventing something new every day. That's the drive.

Three heads, one studio

Good work comes
from more than
one side.

I am Eens works from three principles: precision, courage and attention. Joost keeps you sharp, Ed turns things upside down and Fien makes sure you're never on your own.

Mascot Ed Solide

Red · Freedom & Creativity

Ed Solide

Ed looks rough. That's accurate. He thinks sideways, moves fast and goes where others drop out. No big story upfront. Just do it and see what comes out. Usually something nobody expected.

Free thinking · innovation · energy

Mascot Joost Precies

Blue · Craftsmanship & Strategy

Joost Precies

Joost knows the craft inside out. He knows what works, what doesn't and why. No detours, no half answers. He does what he says. Clients come back because they know what they'll get.

No nonsense · real results · reliability

Mascot Fien Samen

Yellow · Collaboration & Authenticity

Fien Samen

Fien listens. Really listens. She remembers your name, your story and what you said last time. With her you're not a job. You're a collaboration. And she doesn't let that go.

Partnership · personal contact · direct lines · authentic

3D Character at work

Ik hou van dingen die kloppen.

I don't like fuss. No lengthy run-ups, no vague promises. Just a good conversation, a clear plan and then get to work. You know what you want. I know how to shape it.

I started for myself because I can't deal with 'that's just how we do it here.' Working at an agency means dealing with decisions that were already made. Not always the best ones, but the ones in place. That doesn't work for me.

In my own studio I can figure out why things work. Draw my own conclusions. Make things better. Make the world a little more beautiful. Not because I have to, but because I can.

The best project I've ever made? Still to come.
That's exactly why I get up every day.

Natura Abhorret

Natura Abhorret

Techno, ambient, everything in between. With synths, modular synths and too many cables. Not for an audience — just because it has to happen.

Sovereig.Black

Sovereig Black

Ink, dip pen, watercolour. No briefs, no clients. Just letting the hand go.

What makes me who I am

Five things. Ten times.

Films that did something I couldn't name

01

Films that did something I couldn't name

  • 1.Twin Peaks: Fire Walk with Me
  • 2.Blade Runner
  • 3.Enter the Void
  • 4.Akira
  • 5.Se7en
Series too good to fully understand

02

Series too good to fully understand

  • 1.Twin Peaks S3
  • 2.The X-Files
  • 3.Dark
  • 4.True Detective S1
  • 5.Severance
Albums I drew everything on

03

Albums I drew everything on

  • 1.Massive Attack — Mezzanine
  • 2.Portishead — Dummy
  • 3.NIN — The Downward Spiral
  • 4.Björk — Homogenic
  • 5.DJ Shadow — Endtroducing
Books that changed how I see things

04

Books that changed how I see things

  • 1.Catcher in the Rye — J.D. Salinger
  • 2.Ways of Seeing — John Berger
  • 3.The Design of Everyday Things — Don Norman
  • 4.Thinking with Type — Ellen Lupton
  • 5.Steal Like an Artist — Austin Kleon
Comics I never throw away

05

Comics I never throw away

  • 1.Akira — Katsuhiro Otomo
  • 2.Y: The Last Man — Brian K. Vaughan
  • 3.Tank Girl — Jamie Hewlett
  • 4.Sin City — Frank Miller
  • 5.Watchmen — Alan Moore
Skate graphics that shaped me

06

Skate graphics that shaped me

  • 1.Ed Templeton — alles
  • 2.Powell Peralta — Ripper
  • 3.Santa Cruz — Screaming Hand
  • 4.Thrasher covers 90s
  • 5.World Industries early 90s
Design styles I love

07

Design styles I love

  • 1.Brutalism — ugly but honest
  • 2.Swiss International Style
  • 3.90s skate graphics
  • 4.Dieter Rams — less but better
  • 5.Japanese minimalism
Brands I have respect for

08

Brands I have respect for

  • 1.Barbara Kruger
  • 2.Apple 1984–2000
  • 3.Virgil Abloh
  • 4.NASA
  • 5.Patagonia
Cities that inspire me

09

Cities that inspire me

  • 1.Rotterdam — altijd
  • 2.Tokyo — nowhere more visual information
  • 3.New York — the energy
  • 4.Berlin — anything goes
  • 5.Lisbon — light, tiles, decay
Things I can't stand in a briefing

10

Things I can't stand in a briefing

  • 1."Just make it like Apple"
  • 2."Something with movement"
  • 3."Can it be a bit more cheerful?"
  • 4."My wife didn't like it"
  • 5."No budget but a really great idea"
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